Andrew Foxwell | Co-Founder of Foxwell Digital Andrew Foxwell | Co-Founder of Foxwell Digital

The EU AI Act: What DTC & Ecommerce Brands Need to Know

If your brand utilizes AI for advertising, personalization, or chatbots, and you have customers in the EU, the AI Act applies to you. Here’s what you need to do.

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Courtney Fritts Courtney Fritts

Sensitive Ad Categories Changes Coming to Meta in 2025

Meta’s 2025 Sensitive Ad Category changes will restrict tracking, CAPI, and lower-funnel optimization for brands flagged under health, finance, politics, or other sensitive topics. This guide breaks down what’s changing—and how to adapt fast.

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