Media Buyer Skills Quiz

This quiz is designed to assess a media buyer’s strategic, creative, technical, and analytical skills specifically within Meta Ads for e-commerce or direct-response campaigns—including conversion focused efforts like purchases or lead generation.

It is not intended for brand awareness buyers or upper funnel only campaigns.

The quiz ensures that agency team members have the knowledge and decision making ability to drive consistent results across campaign setup, optimization, creative testing, attribution, and client communication.

Passing the quiz and a follow-up scenario interview qualifies buyers for a Verified Foxwell Badge and listing on our website, signaling trust and performance to potential clients.

$197 value for just $97 to assess you or your teams knowledge on media buying.

This quiz takes 30 minutes or more to complete and should be completed without interruption.

There are 5 sections and each section has 10 questions with a total point value of 20 points per section. 100 points equals a perfect score.

• SECTION 1: Campaign Setup & Strategy

• SECTION 2: Creative Testing & Strategy

• SECTION 3: Bidding & Optimization

• SECTION 4: Measurement, Tracking & Attribution

• SECTION 5: Client Communication & Reporting