The Case for Boring Media Buying: Why I Keep Coming Back to the Basics
Daniel Kelly keeps coming back to four questions most accounts still can't answer, and until they can, no amount of sophisticated media buying will fix the business.
What It Really Takes to Become an AI Growth Strategist
Rooster Sanchez's framework is clear: before you touch a new AI tool or connector, the context you feed your models is what determines everything downstream.
Leveraging AI for Creative Breakthroughs Without Losing Originality
Matthew Gattozzi's approach is straightforward: he uses AI to streamline the logistics of ideation while ensuring that the creative process remains entirely human.
Why $1M Ads Still Start With People, Not Prompts
Harry Delmege appreciates AI, but he believes that simply increasing output without the spark of creative ideas leads to more average ads quickly, which isn't a win for anyone.
How to Build a Team of AI Agents for Your Agency
Tristram Dyer didn't just integrate AI into Webtopia's workflow; he assembled a complete team of agents with specific roles, and the results are undeniable.
Battling Creative Apathy in the Age of AI
AI is making creative teams more efficient and less effective. Here's how to use it without outsourcing the judgment that makes ads actually work.
The EU AI Act: What DTC & Ecommerce Brands Need to Know
If your brand utilizes AI for advertising, personalization, or chatbots, and you have customers in the EU, the AI Act applies to you. Here’s what you need to do.
AI and Automation for Scaling: What Founders Members Are Actually Using in 2026
The Foxwell Founders community has moved past "should we use AI". Here's what's actually earning a permanent spot in the stack and what to build first.
How AI Is Revolutionizing Ad Analysis
Frederick Rode grew weary of the tedious manual creative analysis. Therefore, he developed an AI system that fully automates the process and suggests what to create next.
Why AI in Performance Marketing Still Needs Great Human Input
Cody Plofker's AI workflow at Jones Road Beauty is impressive, but his main message is that human judgment remains irreplaceable by AI.
How to Build Repeatable AI Workflows to Scale Great Results
If your team is reinventing the wheel every time it opens an AI tool, skill files and markdown workflows are the system you've been missing.
How to Use AI to Produce 50 Ad Variations Before Your Designer Opens Photoshop
Discover how AI-powered workflows can help marketers generate, score, and test dozens of high-quality ad variations before design work even begins.
Andrew and Gracie Foxwell’s Statement on AI
Foxwell’s take on AI is all about using it in a down-to-earth, people-focused way, making sure things stay transparent, creative, and thoughtful in marketing.
How to Stop Reinventing the Wheel & Let AI Do the Heavy Lifting
Grant Hushek's Lisbon talk flips the script on AI. It's not about better prompts, it's about building systems around your own expertise.
Meta Performance Marketing Summit 2026: What You Need to Know
Meta just redrew the rules of performance advertising. Here's everything that matters from the 2026 Summit in San Jose.

